EXISTING WAREHOUSE PORTFOLIO SEES DOUBLE RAINBOWS

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As the year comes to a close, more and more people are looking to reinvent themselves, hit the gym and look their best self. Weathered properties need that too! Let us introduce you to a new way of looking at colour in the Industrial market.

The urban dictonary defines the double rainbow as “intense joy, coupled with extreme emotional shifts; an experience equal to an orgasm.” Not sure we’ll get your rocks off, but we’ll be able to introduce a new way of looking at colour in the Industrial market.

REASONS TO UPGRADE:

  1. Repositioning of assets, increasing overall property value

  2. Achieves branding consistency across property portfolios

  3. Promote safety through signage and way-finding

  4. Extremely easy and immediate way to reinvigorate your property

AN EASY FIX

One of the cheapest and most effective ways to upgrade existing property assets is to slab a coat of paint on top of the exterior façade.

Using colour in a visually engaging way increases the aesthetic value of the property - and is generally a little extra factor that many users tend to look for when leasing a new warehouse or commercial space.

We know that the industrial property market is looking hot, so how do we uniquely upgrade our asset portfolios in a distinct way? You guessed it... pattern and colour!

CHECK OUT THIS BEFORE/AFTER TRANSFORMATION OF HENDRA DC:

Before: no definitive character, weathered, unimpressive

Before: no definitive character, weathered, unimpressive

After: bold, creative, high aesthetic value

After: bold, creative, high aesthetic value

To see more on what we did at the Hendra Distribution Centre, click here.

 
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MARKING YOUR PLACE IN THE MARKET

The phenomenon of optics allows us to subconsciously recognise brands instantly through a distinct colour and/or font.

Our tip: use your primary branding colour throughout property assets, including directional signage.

SAFETY FIRST

We sometimes consider safety as a solely a functional necessity, but what if we could use it as a placemaking strategy?

Our tip: Use bright safety colours against a monochrome or neutral palette.

Contact us to upgrade your next property.